Who is this property/real estate accounting tool built for, and could accounting firms use it in-house to replace QuickBooks for multi-property clients?

Yes — the tool was confirmed to be adaptable for accounting firms to purchase and use in-house across several clients. It was originally built to solve the founder's own messy real estate bookkeeping needs: dozens of bank accounts (around 60 opened in five years), multiple banks, 13 different LLCs, and multiple asset classes. The ideal customer profile is someone who owns roughly 5–30 properties, works with multiple banks, has multiple checking accounts, and has multiple partners involved in ownership structures. The tool was also found to fit a second use case: single investors who hold many properties under one LLC/vertical, which creates the opposite problem — needing to segment transactions from a single bank account down to individual properties. To address this, the team built a "property ledger" concept that lets a single bank account's transactions be split and assigned to individual properties, which then flow up into an entity.